Stop typing up contacts after every event
See your logo on a V1CE card before you pay. Jack Daniel's cut data entry 72%.
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How Jack Daniel's cut manual data entry 72% across its team
Out of date cards and typed up contacts were slowing the team down. Here is what Jack Daniel's changed.
- less manual data entry
- 72%
- better follow-up
- 60%
- saved a year
- $6,000
Founder of V1CE. I've helped 510,000+ professionals swap paper cards for a card that gets their contacts back.
Published · Updated
“I love the different options of designs for my V1CE card. It was easy enough to use, and everyone I have shared it with loves the look and the ability to share information versus a standard card.”
Jose ReynosoMarketing Director, Jack Daniel'sThe challenge
Jack Daniel's teams meet thousands of people at tastings, trade shows and events.
Job titles and phone numbers changed often. Reprints were slow and costly, so old cards kept going out with the wrong details.
Cards got lost in travel or forgotten, and every contact from an event had to be typed up by hand.
The cards also didn't look like the brand.
What they changed
The team started with a small group of marketing and sales leaders, then rolled V1CE cards out wider. Each card carries the brand and links to the person's own page, with a QR code that works offline. Contacts go straight into their contact system instead of being typed up.
| Step | What they did |
|---|---|
| Pilot with leaders | Marketing and sales leaders got the first branded cards. |
| Wider rollout | More than 20 more cards were ordered for other staff. |
| Contacts saved for them | New contacts land in their contact system, with no typing. |
| Everywhere they meet people | Cards were added to email signatures and video call backgrounds. |
The outcome
- 72% less manual data entry.
- 60% better follow-up, with more contacts replying.
- $6,000 saved a year on printing and reordering.
- 4,000+ paper cards cut a year.
The team now plans cards for every person who meets customers, including brand ambassadors.
Still typing up contacts after events? See your logo on a V1CE card before you pay. Free, takes a minute.
More customer results
75%less time on CRM data entryHow Lotus Cars cut CRM data entry 75% and saved $18,000 a yearRead case study
50%better contact captureHow Dillard's cut 120,000 paper cards a year and got 3,500 hours backRead case study
65%less manual data entryHow SpaceX cut manual data entry 65% with one-tap cardsRead case study
64%more contacts at eventsHow Air Canada Vacations captured 64% more contacts at eventsRead case studyWant results like Jack Daniel's?
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Written by
Haydn Price
Founder
Founder of V1CE. I've helped 510,000+ professionals swap paper cards for a card that gets their contacts back.