Make every introduction fit the room
See your logo on a V1CE card before you pay. Lincoln won 22% more contacts at VIP events.
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How Lincoln Private Jets won 22% more contacts at VIP events
Paper cards felt out of place at elite events. Here is how Lincoln made every introduction fit the moment.
- more contacts at VIP events
- 22%
- hours saved across the team
- 1,200+
- saved a year
- $12,000
Founder of V1CE. I've helped 510,000+ professionals swap paper cards for a card that gets their contacts back.
Published · Updated
“It lets us match the message to the moment and do it instantly.”
Donn Scott MillerMarketing Director, Lincoln Private JetsThe challenge
Lincoln Private Jets serves travelers who expect privacy, comfort and a personal touch.
Its onboard experience was high tech. Its networking was not. Staff handed out paper cards at luxury events and client meetings.
The cards got lost or thrown away. Tailoring them for an event or a promotion meant another print run.
Staff couldn't update their details or show what Lincoln offers.
What they changed
Lincoln rolled V1CE out across its sales and marketing team over three months. Each person got a metal card linked to their own page. Before a trade show or a client visit, staff change what the page shows, so the message fits the room.
| Step | What they did |
|---|---|
| Metal cards for sales and marketing | The whole team moved to V1CE over three months. |
| Pages for each event | Staff switch what their page shows for each event or client. |
| One dashboard | Contacts and follow-ups are managed in one place, with no typing. |
The outcome
- 22% more contacts at VIP networking events.
- 1,200+ hours saved on data entry and follow-up.
- $12,000 saved a year on design, printing and shipping.
- 10,000+ paper cards cut a year.
The team is now testing QR codes in email signatures, and HR plans to link the cards to the staff directory.
“Our old methods didn't reflect our commitment to sustainability or our brand's prestige.”
Donn Scott MillerMarketing Director, Lincoln Private JetsWant your card to fit every event? See your logo on a V1CE card before you pay. Free, takes a minute.
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64%more contacts at eventsHow Air Canada Vacations captured 64% more contacts at eventsRead case studyWant results like Lincoln Private Jets?
Pick metal, bamboo or PVC and see your logo on it before you pay. Nothing is made until you say yes.
- 510,000+
- professionals use V1CE
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Written by
Haydn Price
Founder
Founder of V1CE. I've helped 510,000+ professionals swap paper cards for a card that gets their contacts back.