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How Tim Hortons cut follow-up time 80% and stopped running out of cards
The team kept running out of business cards before meetings and events. They moved to V1CE bamboo cards, and follow-up time dropped 80%.
- less follow-up time
- 80%
- of users reported better efficiency
- 90%+
- saved a month
- 10 hours

Founder of V1CE. I've helped 510,000+ professionals swap paper cards for a card that gets their contacts back.
Published · Updated
“The most appealing feature of this card has been its ability to use existing NFC technology to share your information digitally with just a simple tap.”
Faisal ParkarHead of IT, Tim Hortons Middle EastThe challenge
The team meets vendors, partners and stakeholders across the Middle East, often back to back.
"Business cards have been part of our professional space for quite a long time and will continue to play an important role. However, the need to always have one available with us was daunting." Faisal Parkar, Tim Hortons Middle East
Cards got forgotten before meetings and ran out at trade events. When a title or number changed, the old box was out of date.
What they changed
"We had a concern as to how the whole experience would pan out. But all of our queries were answered once we received the first batch of V1CE cards."
Staff now share their details with one tap of a V1CE bamboo card, and IT keeps every card up to date from the team CRM.
| Step | What they did |
|---|---|
| First batch | Faisal's team tested the first cards before rolling out across the region. |
| One tap to share | Staff tap the card on a phone and their details open. A QR code on the back covers any phone that won't tap. |
| One place to update | IT changes details once. New starters share their details on day one. |

The outcome
- Follow-up time fell 80%.
- Over 90% of users reported better efficiency in client and partner meetings.
- About 10 hours saved a month, Faisal reports.
- No more reprints. IT stopped handling manual updates and replacement card orders.
“Our experience with V1CE has been incredibly positive. It's helped us elevate our networking game and made a lasting impact on how we connect with others.”
Faisal ParkarHead of IT, Tim Hortons Middle EastWant follow-up to take 80% less time? See your logo on a V1CE card before you pay. Free, takes a minute.
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Written by
Haydn Price
Founder
Founder of V1CE. I've helped 510,000+ professionals swap paper cards for a card that gets their contacts back.