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How Mercantile Bank International captured 55% more contacts with gold cards
Paper cards didn't match the bank's brand. Here is how a gold card changed every first meeting.
- more contacts at events
- 55%
- less card waste
- 70%
- saved a year
- $8,200

Founder of V1CE. I've helped 510,000+ professionals swap paper cards for a card that gets their contacts back.
Published · Updated
“If you are looking for something that will set you and/or your business apart, V1CE is the answer. Beyond their products, their customer care is unmatched. Choose V1CE!”
Audrey HenryChief of Staff, Mercantile Bank InternationalThe challenge
Mercantile Bank International served high value clients with paper business cards.
The designs were dated and didn't match the bank's brand. Carrying stacks of cards for each leader at global events was a pain.
Every new title or number meant another print run.
Paper faded, got lost in wallets or ended up in the bin.
What they changed
Audrey Henry worked with the V1CE design team on 24k gold cards for the bank's leadership team. Each card opens the person's page with a tap, a QR scan, or from Apple Wallet or Google Wallet. Details are updated from one place.
| Step | What they did |
|---|---|
| Gold cards for leaders | Each leader got a 24k gold card with the bank's own artwork. |
| Tap, scan or wallet | Clients open the page by tap, QR code or phone wallet. |
| Updates in one place | New titles and details go live with no reprint. |

The outcome
- 55% more contacts at events.
- 70% less printed card waste.
- $8,200 saved a year on printing and shipping.
- 60% better team efficiency on card admin.
90% of clients and team members gave positive feedback. The bank is now issuing cards to sales leaders, investment officers and relationship managers.
“Switching to V1CE's 24k Gold NFC Business Cards boosted confidence and efficiency among our team members.”
Audrey HenryChief of Staff, Mercantile Bank InternationalWant a card clients remember? See your logo on a V1CE card before you pay. Free, takes a minute.
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Written by
Haydn Price
Founder
Founder of V1CE. I've helped 510,000+ professionals swap paper cards for a card that gets their contacts back.